Melissa from Flourished & Sunkissed
Tell us a little about yourself and your blog.
I’m Melissa, a 20 year old media and communications student and PR intern from Sydney. I sacrifice my weekends for a part time job that feeds my shopping addiction. I spend a lot of time updating my social media outlets and obsessing over clothes and shoes I wish I could buy, so a fashion blog only seems fitting. I started Flourished & Sunkissed just over a year ago as a way to actively engage with the fast pace fashion world (rather than just sitting back and absorbing editorials and photo shoots). I’d consider it a ‘portfolio’ of my personal style, writing, inspiration and interests. I think blogging is a great way to showcase who you are not only to your readers but also to prospective employers and companies.
How did you first get into fashion and blogging?
I started following the blogs of Gary Pepper Vintage, Tuula and Spin Dizzy Fall back when they were selling vintage on eBay, as a way to stake out pieces I wanted to buy from them. From their blogs I found more blogs and my network of blogs grew exponentially. During my little exploration I came across a number of blogs who would simply post ‘inspiration’ pictures with little or no writing, so when I started Flourished & Sunkissed I wanted to make it my point of difference to not only focus on not only the visuals, but also the write ups on my blog as well. Anyone can post a bunch of pictures, but what people really want to see is a unique point of view.
The fashion part happened around Year 9 where a friend of mine introduced me to her archive of Vogue magazines. Something must have clicked in me because my love for fashion has grown ever since.
I’m the type of shopper that knows exactly what they want when they walk into a store – I’ll see it somewhere online and I’ll do my best to track it down and try it on in person. It’s hard being vertically challenged – clothes never look the same as they do on the model (first world problems I know). I generally find pieces in Desordre in Darlinghurst or Incu. Acne is one of my favourite labels which is fortunate because they have a store in Paddington. As for Rag & Bone and Alexander Wang, I can get my fix from Shopbop and ssense. Otherwise I can’t go past American Apparel for all my basics.
Which bloggers do you look up to and why?
Nicole from Gary Pepper Vintage is my favourite Aussie blogger. I’ve been following her since her early eBay days. It’s amazing to see how far her blog and her online store have come and the opportunities that it’s given her. Even through all her success, she’s still extremely down to earth and humble which is one of the reasons why I really admire her.
I also love reading Sincerely Jules and Song of Style. Somehow they find the time to post new, covetable and different outfits almost daily and if you’ve ever tried blogging you’ll know that’s an extremely hard task.
I’ve recently grown fond of Leandra from The Man Repeller. This is a blog that I think has the whole package. Not only do I love her incredible sense of style (she is the master of layering), the writing on her blog is interesting, witty and you can tell she puts a lot of time and effort to make sure her personality shines through.
Nusardel from Mint Maison wants to know: What trend would you like to see more people following?
I would like to see more people NOT following the tights as pants trend (if you can call it a ‘trend’). Come on people, after all these years and you still don’t realise how terrible it looks? On a more serious note I'd love to see more people embracing the headwear trend. I’ve been sporting felt hats and beanies quite a fair bit lately and while I know it requires a whole day’s commitment (or suffer some serious hat hair), I’m really loving the way it adds to an outfit. I think it almost does as good a job as a statement necklace.
What should we ask the next interviewee?
If you only had three accessories (not counting shoes – that would be cruel) to last you the rest of your life, what would they be and why?